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Windsor Basketeers Launch “Different” 2020 Campaign

Windsor Basketeers

Windsor Basketeers launched a decidedly “different” campaign for 2020, determined to fill hearts instead of baskets this year.

The campaign may look different this year, but the organizers of Windsor Basketeers have the same goal—to help women transition from the emergency women’s shelter to their new beginnings.

“COVID-19 stopped us in our tracks,” says Mary-Ann Stark, coordinator for the local chapter of the national charity that launched in Windsor just last year. “It took a long time to wrap our heads around how we could fulfill our commitment to Hiatus House, and we are excited to be forging ahead with a contactless approach.”

Wondering if she could pull off a Basketeers campaign without the actual baskets, Stark is asking the community to stay home and stay safe by making monetary donations that will go towards the purchase of gift cards.

“The women who Hiatus House serves will still receive the love and support they received last year. The only difference is that they will use the gift cards to make their own choices about what essential items they need,” says Stark. “The vehicle will be different, but the impact is going to be the same—empowering!”

Tragically, domestic violence is on the rise and COVID-19 has had a significant impact on abused women’s freedoms, making them even more vulnerable when isolated and trapped in their homes. More than anything, these women need to know that people care and are willing to provide the support they desperately need to help them break free.

Last year, Windsor Basketeers collected more than 70 baskets, amounting to more than $10,000 worth of essential items. This year’s contactless campaign can be just as successful, providing the same comfort and encouragement for these brave women, who have found the courage to walk away from abuse and walk into an even more uncertain world.

From now until Monday, November 16, 2020, Windsor Basketeers will be accepting e-transfers or cheques and will use the donations to purchase gifts cards from a pre-determined list of stores, supplying women with food and essential items to start anew. The cards will be beautifully bundled with essential letters of encouragement from the caring donors. They will then be delivered to Hiatus House for distribution, making a world of difference to the women who receive them.

“I believe in what we are trying to accomplish and what we started just one year ago,” says Stark. “Windsor Basketeers provides a meaningful and selfless way to help others. This year, it’s also a powerful way to take control at a time when control seems out of reach.”

Windsor Basketeers is asking caring people to consider making a donation to their 2020 campaign. Visit either their webpage or Facebook group  for more information. Or, contact Windsor Basketeers directly at [email protected] Basketeers is a non-registered charity and does not issue tax receipts.

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