Biz X magazine NEWSFLASH June 2017
Allegra Marketing Print Mail in Windsor has been chosen by Canada Post to be a Smartmail Marketing partner. Located at 1800 Huron Church Road, Allegra is among a handful of marketing solutions’ providers across Canada — and the only one in Essex County — to offer Smartmail Marketing solutions. “Working with a Canada Post Smartmail Marketing partner offers access to the kind of expertise and experience that’s usually reserved for larger businesses,” says Pat O’Halloran, Account Manager at Allegra. “In today’s increasingly digital marketing landscape, direct mail has unique strengths as a channel for both consumer and business marketers. Research shows mail’s touchable qualities connect with people more intimately than digital communications. And interacting with mail is part of their daily routines, especially in the home.” A recent study conducted by Canada Post, “Breaking Through the Noise,” reveals 81% of consumers read their mail the same day they receive it, and 60% say good advertising mail helped keep the sender’s brand top-of-mind. “Small and mid-sized companies who may have moved away from mail would be wise to take a second look,” suggests O’Halloran. “We’ve managed many successful mail campaigns, both micro-targeted with very precise lists, as well as broader outreach to geographic areas that surround a local business. As a Smartmail Marketing preferred partner, we give guidance in choosing the right mail solution, design and print the mail pieces, and ensure they meet all postal regulations. This type of coordinated support saves time and money, and drives improved response rates.” For more details visit: AllegraWindsorEssex.ca.
After 19 years of serving the community at 5505 Rhodes Drive in Windsor, Guardian Storage has opened a second location at 472 Blanchard Park Drive in Lakeshore. This new world class facility, which ranks in the top five of storage facilities in North America (according to Trachte Building Systems), offers a full range of storage options. Guardian Storage specializes in “true climate control storage units” and offers regular drive up access storage units as well. The climate controlled building offers wide aisles for easy access to units. There are no long corridors. Each brightly lit unit is located within steps of an entrance offering easy move in. The storage units come in a variety of sizes ranging from 5×5 to 10×30 — a size to suit every need! Adding to the upscale atmosphere is a sound system providing music for the customers’ enjoyment. In addition to traditional storage units, portable storage boxes that can be delivered right to your home are also available. For information go to: Guardian-Storage.com.
New and exciting things are happening at the Lakewood Café in Tecumseh this summer. Located at 13451 Riverside Drive East (at Manning Road), a food menu and catering services will be added to the line-up. Since July 2015, the Café has been growing and will be continuing down that path during the summer months. At the moment, Co-Owners/Operators Ashleigh Neil and Chris Divito are still preparing your favourite beverages just the way you like them. Featuring lattes, cappuccinos, specialty coffee drinks, milkshakes, slushies, floats, sodas, hot chocolate, apple cider, tea and of course the four-bean espresso blend coffee, you will find something to satisfy your thirst. Many of the coffee products at Lakewood are fair trade and organic with an effort made to use locally sourced products. Healthy products are used whenever possible as well. And don’t forget the Soft Serve Artisan Gelato! The flavours are endless! There are 40 seats available outside andyou can also purchase discs at the cafe to use at the new Lakewood Park Disc Golf Course.NEW IN BIZ
In March 2017, Dr. Meagan Tsagaris opened her own chiropractic practice, Windsor Chiropractic and Wellness, located at 7670 Tecumseh Road East, Unit #1, inside the Goodlife Fitness club on the Tecumseh Mall site. Dr. Meagan’s unique approach to treatment involves a combination of functional assessments, soft tissue mobilization, chiropractic adjustments/mobilizations, rehabilitation and patient education to eliminate symptoms, restore full function and promote a healthy lifestyle. Windsor Chiropractic and Wellness can direct bill with almost all major insurance companies, accepts motor vehicle accident and worker’s compensation claims. For more information visit: WindsorChirowellness.com.
ON THE MOVE
Tecumseh Mall (7654 Tecumseh Road East, Windsor; TecumsehMall.com) is pleased to announce the new addition of Colleen Gosnell-Conlin, who has gladly accepted the position of General Manager. She has since started her new role from being the General Manager of Maplewood Manor Retirement Home in Seaforth, ON. She brings more than 35 years of property management experience with her, 16 of those years managing Windsor Crossing Premium Outlets with Bentall Kennedy and Westmount Mall in London, ON with Oxford Properties. Please join us in congratulating and welcoming her to the Tecumseh Mall and 20 VIC Management Inc. family!
HAPPY BIRTHDAY TO . . . .
One year ago Lindsay Logsdon and Sherry Postma opened Mighty Oak Elementary in 2016, the only school in the Windsor Essex region to offer a Waldorf curriculum paired with a forest program. Driven by a desire to provide their own children with a wholesome, well-rounded education, Logsdon and Postma pooled their talents and their resources to launch summer nature programs for children and a private elementary school where students are immersed in nature and the arts. Now, as of May 2017, the school has been so successful that it has outgrown its space in Essex (32 Arthur Avenue) and is expanding into the Lakeshore area to 540 Old Tecumseh Road. They also recently hired additional teaching staff and the school is prepared to purchase a school bus and accept an additional 35 to 40 students for the 2017/2018 school year. Students at Mighty Oak Elementary learn through an approach for “the head, the hands, and the heart.” The Mighty Oak curriculum addresses not only a student’s academic needs, but their developmental and emotional needs as well. With intentionally small classes, all students receive individual attention from teachers and plenty of opportunities for real-life, hands-on learning. Here, recess is recognised as being just as important as the core subjects, and teachers understand the importance of outdoor time and physical activity for academic success. Artistic expression is integral to the learning process, and allows students to deeply know and understand lesson content. In an era of screens and endless media, Mighty Oak students learn in a low-tech, screen-free environment and connect with the natural world through the school’s weekly forest program. Mighty Oak Elementary’s new Lakeshore location will allow staff to provide a hands-on learning experience to more families in the Windsor Essex region and will also allow for expansion of summer programs to help more kids connect with nature. Learn more by checking out: MightyOakEducation.ca.
Only two years after the amalgamated City of Windsor was formed, the Windsor Yacht Club (9000 Riverside Drive East) was born. On May 9, 1937 the club was incorporated and it is now celebrating its 80th birthday. The club has an interesting and storied history. In the spring of 1938, the Canadian Power Squadron was started at the Windsor Yacht Club with G. William Bowman as its first Commander. Over the past 75 years, the squadron has spread from Windsor across the nation and been involved locally, regionally and nationally in providing leadership and education regarding safe boating. The Windsor Power and Sail Squadron continues to host events for members of the general public to this day. That includes holding seminars involving border patrol and various police and coast guard officers regarding the rules of our area waterways and crossing the border. During the Second World War, yacht club member Harry Gignac loaned his boat to the RCMP to patrol the Detroit River from Lake St. Clair to Lake Erie, helping to keep residents safe during a time of conflict. The club’s first major expansion occurred after the war when, in 1945, kitchen and dining facilities were added. In 1949, the first “Maple Leaf International Classic” race for power boats was held. In 1972, the “Canadian Club Regatta” for sailboats began, with this year marking its 45th anniversary. In 2001, the clubhouse was reconstructed as it stands today. And, in 2016, the harbour was reopened after an $850,000 upgrade, which means it can now accommodate boats up to 60 feet in length. (See photo on contents page of this issue.) The club has a long tradition of welcoming boaters from around the Great Lakes and belongs to the Inter-Lake Yachting Association and the Detroit Regional Yacht-Racing Association. Despite the obvious nautical nature of the club, one does not need to own a boat to become a member and enjoy the many amenities it offers. Need more details? Navigate to: WindsorYachtClub.com.
HALL OF FAME
Walkerville Brewery (525 Argyle Road, Windsor) earned a total of three awards at the 2017 “Ontario Brewing Awards” held in Toronto on April 28, 2017. They were awarded a silver medal in the Scotch Ale category for their Scotch Ale, a silver medal in the Milk Stout category for their Easy Stout, and a gold in the Imperial Stout category for their Russian Imperial Stout. With submissions from over 120 breweries all over Ontario, and 681 beers, these local craft beers were able to win over the judges and take on some wide-spread recognition. “We are very proud to receive these awards which are a credit to the great work of our brewing team at Walkerville Brewery,” comments Ian Gourlay, Partner at Walkerville Brewery, “Another indication of the growing reputation of the Windsor area for fresh, locally brewed craft beer!” For more information view: WalkervilleBrewery.com.
St. Clair College held their “25th Annual Alumni of Distinction Awards” on April 26, 2017 to honour six new “Alumni of Distinction” recipients. They are: Andrew Banar, Designer and Spokesperson for Group Hug Apparel, a graduate of the Community Living Skills Program; David Sellick, Vice President of Sellick Equipment Limited, a graduate of the Business Administration Program; Judy Robinet, Executive Director of A Life Worth Living, a graduate of the Early Childhood Education Program; Dr. Snezana Ninkovich, Emergency Department Physician at Windsor Regional Hospital, a graduate of the Medical Laboratory Technology Program; Elizabeth Farano, Vice President of Douglas Marketing Group, a graduate of the Graphic Design Program, and Daniel Miskokomon, Chief of Walpole Island First Nation, a graduate of the Mechanical Drafting Technician Program. For more information about St. Clair College and past “Alumni of Distinction” recipients, log on to: StClairCollege.ca/alumni.