What A Performance! The First Five Years Of Performance Fitness & Wellness Centre
Conventional wisdom dictates that key factors in successful businesses are location, timing and resilience. Performance Fitness & Wellness Centre (PFWC), 2451 Dougall Avenue, Unit D in Windsor, embodies these factors.
Owner, CEO and Head Coach at PFWC, Frank Nacci — along with his wife, Louanne Nacci, Vice President and General Manager (and “gym mom” to the members) — located their facility in the heart of the city (1.2 km from E.C. Row Expressway) at Dorwin Plaza, offering plenty of free parking.
As for timing, the family owned and managed business opened seven months before the World Health Organization declared COVID-19 a pandemic in March 2020. Had they not opened on September 8, 2019 (see coverage on: InPlayMagazine.com/performance-wellness-centre-grand-opening), it’s doubtful they would have opened during the COVID-19 years.
With respect to resilience, Frank has been a successfully self-employed businessperson since the age of 20, whose entrepreneurial skills helped guide him through the challenges of the pandemic. His pro-active approach — not reactive — allowed the fitness business to move forward during challenging times that saw area businesses shut down for varying periods of time.
According to Frank: “Instead of cutting costs, I reinvested in my business to adapt to the changes COVID-19 forced upon our society.”
On Sunday, September 8, 2024 PFWC celebrates its fifth anniversary. (Check their facebook page for details of special events and offers).
PFWC is an interdisciplinary facility in an expansive 16,000 square foot building.
In addition to their certified trainers, there is an onsite Registered Massage Therapist and Certified Fitness Practitioner, along with a Chiropractor. PFWC recently welcomed to their team a Physiotherapist, Gurneet Kaur and a “consulting” Medical Doctor (Dr. Balal Hussain), whose offices are in the same plaza.
PFWC has top notch weight and strength equipment from Hammer Strength, plus a large variety of barbells, dumbbells, and benches. Cardio equipment includes stationary bikes (recumbent and upright), Stairmasters, steppers, treadmills (including manual treads) and elliptical machines.
There is also high-end specialized equipment like Jacobs Ladder, reACT Functional Trainer and Keiser Infinity Series, along with Nordik Ice Bath cold therapy (fees per use apply) — all of which require staff assistance for members to use.
For boxing aficionados, on the second level is a large “boxing themed” room with stationary bikes, dumbbells, two speed bags, three kickboxing bags, and four heavy (punch) bags.
PFWC offers the Styku 3D Body Scanner, an innovative advancement in body measurement technology. It uses 3D scanning and infrared technology for a detailed view of an individual’s physical composition, capturing precise body measurements, and creating an accurate 3D model of the subject. Its non-invasive quick process provides invaluable data for personal health management.
A tanning booth is also available to members.
The locker rooms are bright, clean, and spacious, with full and half lockers with built-in, programmable combination locks.
Each locker room has a dry sauna and individual shower stalls.
Regarding the chiropractic services, Dr. Richard Warden hails from Amherstburg. After receiving a Bachelor of Kinesiology from the University of Windsor, he graduated with a Doctor of Chiropractic (DC) degree from Logan Chiropractic College in St. Louis, Missouri.
Warden joined PFWC in March 2020 and explains how it is a great fit for his practice: “The multidisciplinary offerings let my patients reach their best benefits from multiple providers. There are opportunities to use top industry standard fitness and rehabilitative equipment, which can help achieve positive results. It allows for a fitness and healthy lifestyle focused atmosphere that encourages patients to transition from injury through rehab and back into physical activity in a safe environment.”
